Selling The Old Car or Beware of “vikoperdinbil.se”

So now that we have our new car we begin the task of selling off our old car. We’ve tried selling off old cars ourselves before and it’s never ended well. I expect too much professionalism for that when we’re talking about this much money and I’ve always ended up with the complete opposite so I didn’t want to go the private route. Even though it means getting less I wanted to sell it to a dealer who could do the work. After trying out different “what’s my car worth” sites I ended up trying out a company called “Vi Köper Din Bil” (“we buy your car”) with the website “vikoperdinbil.se”. I’m typing it there because my hopes are anyone googling it will see this and stay away!!

On their website you simply enter the model, make, year and mileage of your car and they will guestimate it’s worth. For our Seat Leon they guestimated about 112.000:- “plus any extra options” which we had plenty of on that car. That’s about half of what we paid for it three years later but sounded ok. I mean the “street value” of the car would be 130.000:- but they needed a cut of that so ofcourse I couldn’t get that. But based on that estimate I made an appointment to take my car in to get a proper go-through and evaluation. I took time off work, I cleaned the car, loaded her up with the summer tyres and coordinated with the wife to come pick me up afterwards. But at the station they went through it (and didn’t find anything wrong with it at all), sent everything off to their expert who came back with an offer. 90.000:-! That’s 22.000 less, or more accurately 22% less, than their gustimate which included the comment “plus any extra options”!

Their business strategy is pretty obvious – give customers an optimistic guestimations and then when they’ve take the time and make the effort of going into their station they can just slash 20% off that and some people will go for it. Or “lockpriser” as we say in swedish. Real estate agents are given warnings whenever they are caught using tactics like that but for cardealers this is totally acceptable?! Even going through their own “what our customers think of us” turns up a gem where a guy says that he was happy even though they slashed 20% off the initial guestimate! There are also plenty of reviews on Trustpilot against them for this tactic!

Naturually I said “get the fuck out of here!” and left on the spot. So beware of “vikoperdinbil.se” unless you’re ready to get an offer about 40.000:- less than the street value. How do I know that? Well my option B was to take it to the authorized Seat dealer in Täby. They gave us 110.000:- for it and put it up for sale for 130.000:- and in 3 days the ad was taken down!


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