Buying a new car – how hard can it be? Part I

Me and the wife were in the market to buy a car. And my wife has expensive taste. And we had the cash to spend. Sounds like a dream for any car dealer, right? But you know after our dealings with Toyota last year that I didn’t think very highly of car dealers… and that was about to get even lower!

My wife have always wanted to buy a Mustang. But purchasing a new Mustang in Stockholm proved pretty impossible as the only dealer we were in contact with didn’t have any available for us to try as other customers had crashed them both and we didn’t want to order one blindly. Besides I got the feeling he wasn’t too eager to sell one to us anyway. So we checked out a secondhand dealer that had a great Mustang waiting to be bought. After sitting in it we both kinda realised this isn’t the kind of car you use driving back and forth to school or to Ikea. So that idea was put on hold.

The next idea was a Tesla. But in Sweden the start at about 750.000 SEK which is shitload of money but when you start adding on stuff it goes up to 7 digits quite fast. So no, not yet.

Then we went for a sport version of the car we have today, a Seat Leon Cupra. The only dealer we had even remotely close to us turned out to be amateurs! They only had one for customers to try out. And the owner was using it as his private car. And we had to book an appointment to testdrive it! Well we did but it turns out the boss’s wife or daughter had taken the car for high street shopping that afternoon and got stuck in traffic. Who knew there might be traffic jams when going from Stockholm city to Barkarby at 5pm!? And when we test drove it we found their candy stash, we found her wallet and some left over shopping. As I said, amateur hour. Unfortunately the car was an absolut beast and we were tempted to buy one had it not been for the dealer.

So then we raised the bar! As we’ve been happy with both our Volkswagens and our Seat we decided to test the upgrade in the family and go for an Audi! Now I wanted to use Möller Bil again since we were so pleased with how the Seat turned out and how professional they’ve been but no Möller retailer close to us sells Audi. So we went to the Audi retailer in Järva. First thing that happened was they didn’t respond to my e-mail requests. Usually not a big thing but car dealers are supposed to be more eager than this, but oh well. So we went to their showroom and were told that we weren’t welcomed because we were in the business section! Should have gone home right there and then to be honest because the only reason we were in the business area was poor signage from their end! But we didn’t go home, we went up a floor to the consumer section and met a really friendly and nice salesguy, Daniel. He tried to understand what we wanted and our criterias – the wife wanted a bit of luxury but I wanted to pay the least amount for it! We went there looking at an A4 but when the wife saw their latest A5 Sportback she was totally sold! And when I saw their virtual cockpit, so was I. We tested sitting in an A5 to get the feel for the interior, noting that there was indeed 3 seatbelts in the back (more why that was important later!) and then we testdrove an A4 with identical engine to get the feel for the cars power. We were both very, very pleased. So we sat down to go through the list of options for the car to try to come up with a good car that fit our needs and what that would cost us. He went through every option (or so we thought!) with us and based on what he knew of our needs made recommendations. Since every manufacturer has their own terms/language, options and editions it’s a real jungle to sort it out but he did a good job of explaining it. I really liked this guy! So he came up with a car for 492.000 SEK, almost half a million. Naturually we needed to have a talk about it but after two days we made the decision to go for it. We went back and talked with him again to place the order. No fuzz at all, we agreed we’d put down 130.000 which we’d get from selling our current car when we got the new car. It would take “about 5 months” to get the car. A bit long but it would be worth waiting for. Now, did we want winter tyres on this or not? That was an extra 20.000 SEK. I knew I could get tyres for about half that price, and 5 months from end of October would be and of March so no really need for it, so no thanks. And the order was placed and we were happy with it all.

And then we waited. And waited…

Read Part II here.

Read Part III here.


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